Don’t be overwhelmed with data.
BAM® Analytix makes data simple, by offering customized, effective solutions for unique users.
It is able to target specific industries and customize real-time data for you, getting the information you need,
no matter what industry you’re in.
Consolidate all your disparate data into one easy-to-understand monitoring system, to see the whole picture of your brand’s marketing effort, and how it’s contributing to your desired business outcomes, month over month.
For Agencies
Get ahead of your customers with consolidated brand performance metrics that help you identify improvement and opportunity areas, to allow for better control of your customers marketing and media budgets.
For House Brand Portfolios
Improve your portfolio’s market share with deep analytics of where dollars can be saved or spent to maximize your overall marketing efforts.
BAM uses the widest range of integrated connectivity sources available.
BAM Analytix utilizes all mass and digital paid, earned and owned media platforms and analytics to get an accurate score and help drive better marketing decisions.
BAM IS UNIQUE
BAM Analytix is the first-of-its-kind, fully patented cloud based marketing intelligence platform.
BAM IS TRUSTED
It’s available as an APP or on desktop, and integrates into the widest range of trusted data sources of human behavior and consumer intelligence, available anywhere in the world.
BAM IS POWERFUL
Leverages billions of real time consumer behavior data points that can transform your business.
We use color.
We make it easier to read analytics using color to identify where you are winning, competing or falling behind.
When looking at data, it’s good to know where you stand.
When looking at data, it’s good to know where you stand.
PURPLE
Like the F-1 Racing World, purple means you have poll position You’re a leader in the category, out in front of the competition. Well done, keep doing what you’re doing.
GREEN
Behind purple, a green score means you’re at or above average. You’re in the conversation, you’re in the race. To get in the lead, you now have to accelerate in the corners, not brake. It’s go time.
YELLOW
And finally, yellow means you’re not where you should be. Listen to the data. Make the adjustments necessary to move into green or even purple. Change things up when it’s needed, in real-time.
BAM Analytix uses Formula One Racing’s purple, green, and yellow to track marketing effectiveness. Click on the panels here to see the significant meaning of these three colours that drive BAM Analytix.
BAM Analytix is a lead indicator of brand efficacy,
campaign effectiveness and media efficiency
BAM Analytix is a powerful suite of
integrated performance reporting solutions.
The reports are informed by multiple consumer behavior analytics, all in real-time. There’s nothing else like it.
COMPETITOR
An organic, non bias warehousing for dashboarding all mass, digital, earned and owned competitor performance measurements in a single report
BEHAVIOR
The patent methodology measures brand marketing efforts towards consumer attraction more accurately than intent based surveys
INTEGRATOR
Incorporate proprietary data into a custom data integration model for unique queries and custom grouping and linked reporting
SCRUB
The only research that uses consumer behavior data to identify positive category association for marketing opportunities
BRAND
The only real-time monitoring of a total marketing investment towards brand strength against key competitors
POPULARITY
The only monitoring that uses real-time consumer behavior data for comparative ranking of candidates and influencers
PULSE
A patented fully integrated real time system tracking real-time marketing performance and brand strength against competitors
PORTFOLIO
Increase brand portfolio profitability by analytically determining maximizing investment for growth between brands
MEDIA
A patented method for combining mass and digital spend with earned and owned media to optimizing spending towards great profits
MARKETPLACE INTELLIGENCE
An organic, non bias warehousing for dashboarding all mass, digital, earned and owned competitor performance measurements in a single report
The patent methodology measures brand marketing efforts towards consumer attraction more accurately than intent based surveys
Incorporate proprietary data into a custom data integration model for unique queries and custom grouping and linked reporting
BRAND INTELLIGENCE
The only research that uses consumer behavior data to identify positive category association for marketing opportunities
The only real-time monitoring of a total marketing investment towards brand strength against key competitors
The only monitoring that uses real-time consumer behavior data for comparative ranking of candidates and influencers
PERFORMANCE INTELLIGENCE
A patented fully integrated real time system tracking real-time marketing performance and brand strength against competitors
Increase brand portfolio profitability by analytically determining maximizing investment for growth between brands
A patented method for combining mass and digital spend with earned and owned media to optimizing spending towards great profits
BAM has been used on real business, and is
proven to work.
BAM has the widest range of centralized marcom intelligence available anywhere, designed and built to drive growth for brands of all sizes and kinds. And it works. Check out some of the dramatic BAM case studies here.
BAM® Analytix is breakthrough.
Marketers will now know, with confidence, where, when and how their marketing budget is being wasted.
And how to fix it.
And how to fix it.
