Bam® Analytix is a brand contribution monitor.
Our patented platform measures the contributions of real-time paid, earned and owned media efforts towards brand strength, campaign effectiveness and overall marketing efficiency.
Bam® Analytix is a brand contribution monitor.
Our patented platform measures the contributions of real-time paid, earned and owned media efforts towards brand strength, campaign effectiveness and overall marketing efficiency.
Data. Backed by human experience.
BETTER THAN NPS POST ANALYTICS SCORES
No one else can provide the real-time marketing performance intelligence That we can using our three key measures.
Brand Strength measures equity of consumer attraction toward a brand
Campaign Performance measures consumer attraction during a campaign
Media Efficiency measures impact of dollars invested to attract consumers
The unfair advantage with cloud based, unbiased, actionable data insights.
BAM answers the overwhelming majority of marketer’s needs to measure and report ROI. Now C suite executive and senior marketers can measure and monitor how much their current campaigns are contributing to brand strength and how much brand strength is contributing to campaign performance.
BAM answers the overwhelming majority of marketer’s needs to measure and report ROI. Now C suite executive and senior marketers can measure and monitor how much their current campaigns are contributing to brand strength and how much brand strength is contributing to campaign performance.
“BAM gets you out of the weeds of lower bits and enables marketers to see the big picture of their marketing efforts without bias or pretence toward a media platform preference.”
– Phil Donne, Former CEO Campbells Soup, Canada .
“BAM gets you out of the weeds of lower bits and enables marketers to see the big picture of their marketing efforts without bias or pretence toward a media platform preference.”
– Phil Donne, Former CEO Campbells Soup, Canada .
ENJOY UP TO 46% LIFT
in market share when you use BAM to drive brand
performance and efficacy together
Measure the impact positive brand efficacy has on marketing effectiveness and efficiency.
BAM cloud-based intelligence provides the widest breadth of human behavior data marketing data from the world’s most trusted sources to give you the ability to do both.
4 steps to get the answers you need for better marcom intelligence:
1) CHOOSE A REGION
2) CHOOSE THE COMPETITORS
3) CHOOSE A TIME FRAME
4) SEE THE RESULTS
With BAM, you have the business intelligence needed to drive ROI from real-time human behavior insights on marketing performance, brand salience and brand attraction and how your competition is doing. It’s that easy.
A world class brand data integration platform implemented in an AWS data warehouse.
Get real-time ROI in three meaningful ways informed by the widest set of consumers behavior analytics available.
The control you need to power your brand in the information age
